Decoding Sales Development

Hey there 👋

My name is William, I’m an SDR team leader at Reply.io on a mission to take the “cold” 🥶 out of cold outreach and build one of the best SDR teams here in Ukraine.


Having 6+ years of experience in sales development, I’m especially keen on sales process automation, no-code tools, building creative outreach sequences, and personalization at scale.

And I'm super excited to share some of my best practices via 5-min read emails once per week (on Thursdays), so you can easily implement those tactics to level-up your sales outreach and start getting more positive responses.


Outside of work, I'm an avid non-fiction reader, a big Matrix (by the way, that's why this blog is colored in green 🟢), Tolkien, and Harry Potter fan, and coding enthusiast 👨‍💻

So thanks for visiting this page ❤️ 🖖 . Hope you will enjoy

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SDR at Reply.io - put your sales outreach on autopilot while keeping it personal.